130 YEARS OF DESIGN
THE HOVER EXHIBITION
Together with fashion and lifestyle platform Scandinavian MAN, we have produced a series of pictures with roots in the classic, but where photographer Pär Olofsson has twisted the concept of carpets in a three dimensional depiction. These images can be seen in an exhibition, Hover, in our Flagship Store in Stockholm until September 20, when the gallery moves on to Kasthall's markets around the world.
If Ludvig Andersson visited us today, he would be glad to see that our respect for materials and craftsmanship has remained unchanged and that his enthusiasm for innovation lives on.
The images mainly feature rugs from the 2019 collection 'Soul of Nature':
FEATHER, news 2019. Design: Ellinor Eliasson
MOSS, design classic created in 1998 with new colors 2019, Design: Gunilla Lagerhem Ullberg
GOOSE EYE ICON, design classic created 2015 with new colors 2019, Design: Gunilla Lagerhem Ullberg
CHIQUE, news 2019. Design: Kasthall Design Studio
CUBRICK ICON, news 2019 (inspired by ARKAD from 1989). Design: Ellinor Eliasson
TERRAZZO, news 2019. Design: Kasthall Design Studio
“The idea was to create a series of images with classic roots, but with a twisted concept of rugs, and try and visualize it in a three-dimensional way.
Traditional geometric shapes were the inspiration and the rugs had to set the boundaries.”
- Pär Olofsson, Photographer, Scandinavian MAN